Evermore Branding partnered with SkinDeep Cosmetics to develop a sophisticated, feminine brand identity rooted in purity, elegance, and scientific credibility. The brand needed to compete in the saturated beauty market with a clean, premium look that would resonate with ingredient-conscious consumers.
We crafted a high-end visual identity system — including a custom wordmark logo, refined typographic hierarchy, minimalist packaging design, and a soft neutral color palette. Each element was designed to reflect SkinDeep’s dual values of clinical effectiveness and aesthetic minimalism.
The final brand system positions SkinDeep as a trusted luxury skincare brand — sleek, modern, and emotionally engaging.
Service
Branding & Web Design
Client
SkinDeep Cosmetics
Year
2023
SkinDeep saw a 65% increase in add-to-cart rates and doubled their wholesale inquiries within 60 days of rebranding, driven by clearer positioning and high-end visual appeal.